Asus to launch photography focused Zenfone Zoom on Januray 22nd

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Finally we will see Asus unveil the Zenfone Zoom, their lastest photography centric smartphone. Earlier, we have seen Asus concentrating on the camera on their earlier smartphones launched at Zenfest, including the Zenfone 2 laser, Zenfone Selfie and of course the high-end Zenfone 2 Deluxe which were launched last year in Zenfestival, and the saga continues as Asus concentrates more and more on delivering smartphones with great performance and of course, an excellent camera. This time, Asus is getting ready to launch their latest photography-centric phone, the Zenfone Zoom on January 22nd and they have already started sending media invites.

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Zenfone Zoom looks like a mini point & shoot camrea, rather than a smartphone
Zenfone Zoom looks like a mini point & shoot camrea, rather than a smartphone

It is being expected that the Zenfone Zoom will be launched by the end of this month. The Zenfone Zoom comes with 13Mp snapper with 3x optical zoom. Asus said, “Its the most advanced photography smartphone”, and truly the phone actually doesn’t look like any other of its kind and rather it has the look of a mini point & shoot camera, and one great thing that I liked on this phone is the physical shutter button which is great for taking pictures.

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However, the front of Zenfone Zoom is quite similar to other Zenfones

Asus Zenfone Zoom boasts of a 13 MP rear camera with lots of features. The camera offers 3X optical zoom and ultra-fast laser autofocus support, just like its predecessors. Zenfone Zoom comes with 10P Hoya lens, Image stabilization and dual-LED real tone flash along with pixel master 2.0. There’s also a 5MP front facing camera for selfies.

Now, apart from a great camera the Zenfone Zoom sports a 5.5 Inch Full HD display with Corning Gorilla Glass 4 protection. It is powered by an Intel Atom Z3590 quad-core processor, coupled with 4GB of RAM. It will come in three storage options- 32GB/64GB/128 GB. It runs on Android Lollipop 5.1 out of the box, topped with their own ZenUI. It packs a 3300 mAh battery.

Zenfone Zoom key specifications

  • 5.5-inch (1920 x 1080 pixels) Display
  • Corning Gorilla Glass 4 protection
  • 2.3GHz quad-core Intel Atom Z3580 / 2.5GHz quad-core Intel Atom Z3590 processor
  • PowerVR G6430 GPU
  • 4GB LPDDR3 RAM
  • 64GB /128GB internal memory
  • External memory up to 128GB via micro SD
  • Android 5.1 (Lollipop)
  • 13MP rear camera with f/2.7-4.8 aperture, OIS, 3X optical zoom, Laser AF, Real Tone flash
  • 5MP front-facing camera
  • 4G LTE / 3G HSPA+, WiFi 802.11 a/b/g/n/ac, Bluetooth 4.0, GPS, NFC
  • 3300mAh battery along with ASUS BoostMaster fast charging support

So, we will be heading over to Agra on 22nd of January and will be updating everything about the Zenfone Zoom on our website and our social media handles. Make sure that you join us on Facebook to get the latest updates regarding the Zenfone Zoom, including the pricing and availability in India.