Asus ZenFone Zoom unveiled: This is the World’s thinnest 3X Optical-Zoom smartphone

Asus ZenFone Zoom unveiled: This is the World's thinnest 3X Optical-Zoom smartphone - 4

Asus, better known for its ZenFone series of smartphones unveiled ZenFone Zoom in India which is the world’s thinnest 3X Optical-Zoom smartphone. Well, just like the last year ZenFestival event, our editor Jayaditya had left to Agra to attend the event.

We have already updated everything we know about the new smartphone – Asus ZenFone Zoom in all of our social media handles & it seems that the event is a true success. Few months back Asus launched ZenFone 2 which was preceded by ZenFone 2 Deluxe. During that time, there were many Tech pundits said these two smartphones camera can give the same quality just like a normal DSLR camera. But, the reviews from the bloggers are quite different & they are not even close to the DSLR Camera quality. Even from our part of we concluded nearly the same thing.

Zenfone zoom blackI guess Asus heard what we all commented about the previous smartphones lineup. Now, here comes the true masterpiece which may definitely give the quality of a DSLR camera. Introduced by Asus CEO Jerry Shen, ZenFone Zoom is the World’s thinnest 3X Optical-Zoom smartphone with 13MP Pixelmaster camera, HOYA lens & laser auto-focus feature.

Speaking at the Agra event, Jerry Shen, the CEO of Asus said,

“Photography has become extremely important for today’s smartphone users. Consumers want to capture every precious moment of their lives on their smartphone cameras and be able to perform multiple tasks with the same device. With ZenFone Zoom, we are introducing an unbeatable smartphone that complements today’s lifestyles and puts professional photography within the reach of everyone.”

On the other side, Peter Chang, Region Head – South Asia & Country Manager for ASUS India added,

“Consumers in India are increasingly looking for devices that offer them world-class technology at competitive prices. With smartphone imaging becoming an ever-more important consideration for Indian users, ZenFone Zoom provides powerful features and unmatched specifications that help us keep our promise of empowering luxury for users.”

Without wasting any time, let us have a look at the specifications of this pocket-sized DSLR device.

Asus ZenFone Zoom Specifications:

ProcessorPC – Grade 64-bit Z3590 Intel Super Quad-core CPU 2.5Ghz
Operating systemASUS ZenUI under Android 5.0 (Lollipop)
Display5.5-inch with 1920 x 1080 (Full HD) resolution and 403ppi pixel density

IPS display with 400cd/m2 brightness and full-screen lamination

Scratch-resistant Corning® Gorilla® Glass 4 with anti-fingerprint coating

PixelMaster camerasRear: 13MP, f/2.7 aperture, 10P HOYA lens, 3X optical zoom/12X total zoom, with 4 stop optical image stabilization (OIS), laser auto-focus and dual-color Real Tone flash

Front: 5MP, f/2.0-aperture, wide-angle 88-degree lens with Pano Selfie

PixelMaster features include Low Light mode, Backlight (Super HDR) mode, Beautification mode, Professional (manual-settings) mode


(Network support varies by country)

Memory and storage128GB ROM


Micro SD card slot (up to 128GB expandable)

Wireless802.11 a/b/g/n/ac, Wi-Fi Direct, Bluetooth® 4.0
Connectors3.5mm audio jack, single micro-SIM
Other sensorsAccelerometer, proximity, ambient light, gyro, digital compass and Hall-effect sensors
Battery3000mAh non-removable lithium-polymer
ColorsPURE LEATHER BACK with Pure Black, Ceramic White colors

(H x W x D)

158.9 x 78.84 x 11.95~5mm


Asus ZenFone Zoom launch Event in Agra [Gallery]

Just like the every other smartphone from Asus, the ZenFone Zoom was already launched exclusively on Flipkart after its official unveiling. You can buy this monster device for Just Rs. 37,999 whereas with ZenFlash & tripod the price will be up by 2k INR that is 39,999. The phone is already live, head over to Flipkart now!


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